Updated: September 16, 2026
Who Is Dan Holloway Wife? Dan Holloway, the American track and criterium specialist known as “Hollywood,” built a career full of national titles, Pan American medals, and high-speed racing. Behind the results stands his wife, Becca Schepps — a creative director, entrepreneur, and founder of Mortal Ventures. Their partnership blends elite sport, sharp branding, and family life in Boulder, Colorado.
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Who Is Becca Schepps?
Becca Schepps is a seasoned creative professional with roots in major advertising agencies. She has worked at places like Crispin Porter + Bogusky, R/GA, and Saatchi, handling brands that demanded bold ideas. Later she took on creative director roles, including time with Fortnight Collective and other projects focused on consumer brands.
She is also the founder and CEO of Mortal Ventures, the company behind Mortal Kombucha (and later hydration products). The brand started as a playful concept with attitude — less hippie wellness, more energetic and approachable. Becca, who lives with Type 1 diabetes, created drinks that fit an active lifestyle while keeping sugar in check. The product found its way into Whole Foods and other retailers across multiple states.
She shares the athletic mindset. Becca has raced bikes herself at a competitive level and co-owned a women’s cycling team. That shared love of two wheels clearly helped the relationship click.
How Dan and Becca Built Their Life Together
Dan Holloway turned from inline skating to cycling and rose through the ranks to represent the U.S. on the track and in criteriums. He collected national titles, raced World Cups, and earned gold in the omnium at the 2019 Pan American Games. After retiring from full-time competition, he returned for select races and launched commentary and podcast work.
Team USA notes that Dan is married to Becca Schepps and that he enjoys watching movies and laughing with his wife. Wikipedia and other profiles confirm they have one son. The couple keeps much of their private life low-key while supporting each other’s work — Dan on the bike or behind the mic, Becca building brands and products.
Key Facts About Dan Holloway and Becca Schepps
| Detail | Information |
|---|---|
| Husband | Dan Holloway (American cyclist, “Hollywood”) |
| Wife | Becca Schepps |
| Children | One son |
| Location | Boulder, Colorado area |
| Becca’s Main Roles | Creative director; Founder/CEO of Mortal Ventures |
| Shared Interest | Cycling and active lifestyle |
| Dan’s Notable Achievements | National titles, 2019 Pan Am gold, World Cup appearances |
What Makes Their Partnership Stand Out
A few clear strengths define their dynamic:
- Mutual support for demanding careers — racing schedules and brand launches both require flexibility.
- Shared athletic background that creates common ground and understanding.
- Creative energy that turns everyday ideas (like a fun drink concept) into real businesses.
- Preference for privacy around family while staying visible in their professional worlds.
Becca’s work shows how creativity and practical health needs can launch something lasting. Dan’s career shows the value of longevity and reinvention after peak competition years.
Conclusion
Dan Holloway wife, Becca Schepps, is far more than a supporting figure. She is a creative director and entrepreneur who built Mortal Ventures from a sharp idea into a real brand, all while sharing an active life with a high-level cyclist and raising their son. Their story is a clean example of two driven people supporting each other without losing their individual strengths.
For more stories on athletes, brands, and the people behind the results, check out the insights and resources at gmdcalibration.in.